Paris 2024 has started posting expressions of interest as part of its official licensing program for the Olympic and Paralympic Games.

According to License Global, Paris will seek around 60 companies in 2024 to develop products for the games.

Companies are expected to be both national and international.

Around 10,000 licensed products are produced for the games.

Marlène Masure, Paris 2024 Chief Commercial Officer, said the organizers were looking for expertise to help develop products for the games.

“With four billion viewers, 13.5 million tickets sold and 50,000 volunteers, millions of us will share the experiences and emotions of the Olympic and Paralympic Games in 2024, be it in the stadiums or at home with family and friends,” said Masure License Global.

“But we have to start working now to create lasting memories of the games, especially through the objects we want to give and share – and we have to use all kinds of expertise to do that.”

Paris 2024 aims to develop a range of products ahead of the Olympic and Paralympic Games. © Getty Images

Organizers are expected to encourage companies to commit to reducing their carbon footprints as part of sustainability efforts.

Companies are reportedly being asked to help develop the circular economy, support the disability sector and help the long-term unemployed get back to work.

The companies are asked to highlight their efforts for the benefit of their region and to work with companies from the social and solidarity economy.

The offers currently listed include offers for companies involved in the development of pins, luggage and stationery.

A plush tender is also open, which the selected company is likely to be working on making mascot toys for the games.

Contracts for accessories, clothing, games, electronics and glasses are to be concluded by the organizers in the coming months.

Offers can be accessed Here.