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Conversations don’t come cheap when it comes to Oprah Winfrey, Prince Harry and Duchess of Sussex Meghan Markle.
CBS is paying a license fee of between $ 7 million and $ 9 million to air Ms. Winfrey’s interview with Prince Harry and the Duchess of Sussex, according to people familiar with the pact.
The two-hour interview is scheduled for Sunday at 8 p.m. ET on CBS, according to the network’s popular news magazine “60 Minutes”. Sunday is one of the biggest nights of television viewing.
Under the agreement between CBS and Ms. Winfrey’s production company, Harpo Productions, the network also has the right to license the special in international markets. In the UK, the interview will be broadcast on ITV on Monday. CBS is a unit of ViacomCBS Inc.
A spokeswoman for the couple said they will not be compensated for the interview.
This picture from Harpo Productions shows Prince Harry from left and Meghan, Duchess of Sussex, talking to Oprah Winfrey. (Joe Pugliese / Harpo Productions via AP)
According to ad buyers, CBS looked for around $ 325,000 for 30 seconds of ad time during the program, which is roughly double the price of ad time during that period.
Ms. Winfrey has ties to CBS. She had a brief stint as a member of the 60 Minute Team and was a longtime friend of CBS news anchor Gayle King. In addition, CBS owns the company that distributes Ms. Winfrey’s daytime talk show.
Prince Harry and Mrs. Markle said last year they would Step away from Britain’s royal family. Their departure was rocky. The Duke and Duchess of Sussex, as they are known, wanted to brand the “Sussex Royal” brand, but Buckingham Palace officials said no.
The Sussexes moved to Montecito, California and focused on various audio and video content creation projects, including a five-year contract with Netflix Inc., which is worth in the range of $ 100 million, according to people with knowledge of the business.
The couple no longer receive a scholarship from Prince Harry’s father, Prince Charles, or funds from the UK taxpayer.
Interest in the interview has increased in recent days after clips were released in which the couple talked about why they wanted to leave Buckingham Palace.
Stocks in this article
Big ticket TV interviews used to be a staple of broadcast television. Networks would fight against each other to attract top newsmakers or celebrities. While TV news departments say they refuse to pay topics for interviews, they often license footage or pay high fees to consultants to land the topic.
In this case, CBS News is not involved in the interview, nor is it advertised as a news event. The special is programmed by the CBS Entertainment Division.
By Joe Flint and Suzanne Vranica
– Max Colchester contributed to this article.